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Cliff Atkinson Twitterview - FRIDAY

By  Feb 24, 2010

Topics: Voices that Matter

You may have seen it, heard about it, or been involved in one yourself. This Friday, author @cliffatkinson will participate in a live Twitterview with @Peachpit to answer all your questions about the "backchannel" phenomenon.


You finally drink enough caffeine and give yourself enough pep talks to get up the nerve to give a presentation. You think to yourself, "I'll be innovative and incorporate audience feedback. They can even tweet me questions!" You begin your presentation and no sooner have you clicked your first slide before the Twitter trash-talk begins. Someone tweets "Hey speaker. 1979 called. They want their clothes back." and then, "What is more boring than this speaker? Hmmm...that's a thinker. It may take me the rest of the presentation to come up with something." And they keep coming like bullets at a firing range and you're thinking, "How can I escape without anyone noticing?" Welcome to The Backchannel.

Cliff Atkinson, author of the new book, The Backchannel: How Audiences are Using Twitter and Social Media and Changing Presentations Forever, will answer all your most pressing questions about this new and growing trend in easy-to-manage 140-character bites via Twitter on Friday, February 27, at 2 pm PST.

To tune in, just follow @Peachpit and @cliffatkinson. You can even set up a Tweetdeck group with just those 2 tweeps and follow along or search for this hashtag: #backchannelbook.

Get involved & win a copy of Cliff's fantastic new book! Send your most pressing backchannel questions to @Peachpit or post them as comments to this blog with your Twitter name. We'll pick five random questions, and if yours is chosen, you win a free copy of The Backchannel!

Also, for those of you heading to SXSW soon, be sure to check out Cliff's book reading on March 12.