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A new feature of Lightroom 2's Export dialog is the ability to automatically add exported copies into the Lightroom catalog. This was an often requested feature and surely to be a welcome addition for anyone wanting Lightroom to track the exported copies.
I find it to be a very useful way to add a custom watermark using the LR2Mogrify export plugin to photos I want to add to a Lightroom web gallery. Here are the steps:
Here's an example gallery.
To make it easier to manage these watermarked copies I always configure the Export dialog to save them into a subfolder within the folder that contains the original photos.