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Table of Contents
- Web Basics
- Publishing on the Web: Putting Files on the Server
- Web Design Process and Workflow
- Project Management
- Mark My WWWord: HTML and XHTML
- Standards Compliance
- Meta Tags and Search
- Enhancing Web Page Interaction
- Web Graphics
- Web Page Optimization
- RSS: What’s it for?
- Emphasize Hyper in Hypertext
- Give 'em Something to Talk About
- What's a product without a selling point?
- Site Matters
- Organize This!
- Inverted Pyramid – No Toppling
- Beauty Is in the Eye of the Beholder
- Whizzy Things and Other Distracting Objects
- Don't Make Me Read Twice
- What the Font Does It Say?
- No Flaunting Creative or Fancy Lexicon, Better Yet Cut to the Chase
- Cut the Fat
- Text Harmony and Understanding (and Consistency)
- Peace and Link Love
- Tale of Two Proofs
- Just the Facts, Ma'am
- Books and e-Books
- Online Resources
- Overview of Servers
- Server Programming Basics
- Careers in Web Design
- Intellectual Property for Web Designers
Peace and Link Love
Last updated Oct 17, 2003.
Links can be golden, but they can also be a burden. Content with links in every other sentence is overwhelming and call for decision-making as the user has to decide if she wants to stay or get more information that lies behind the link. Perhaps, the user decides to click on a link only to never return has she has taken off on a voyage of a link trail away from the site.
Put links toward the end of the content to avoid interrupting reading or losing the reader before he finishes the content. Though clicking on links is under the reader's control, it's a case of irresistibility and curiosity. The reader can't help but click on the link even if he wants to continue reading. Eventually, he may click on more links and never return.
In keeping the content concise, authors tend to provide links to give the reader context to better understand the content instead of the material instead of providing a full account. This is not a bad thing, but it could turn into a linking nightmare and not give the reader the full picture of the content. To resolve this, provide just enough background surrounding the topic so the reader can understand the material. Good links are those that lead a reader to in depth information about the topic or to support the information provided, but shouldn't be critical to understanding.
Tip #9: Use links last and in context.