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Strategic Mobile Design: Creating Engaging Experiences

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Strategic Mobile Design: Creating Engaging Experiences

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  • List Price: $62.98
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  • Your Price: $22.39
  • List Price: $27.99
  • About Adobe DRM eBooks
  • This eBook requires the free Adobe® Digital Editions software.

    Before downloading this DRM-encrypted PDF, be sure to:


    • Install the free Adobe Digital Editions software on your machine. Adobe Digital Editions only works on Macintosh and Windows, and requires the Adobe Flash Player. Please see the official system requirements.
    • Authorize your copy of Adobe Digital Editions using your Adobe ID (select AdobeID as the eBook vendor). If you don't already have an Adobe ID, you can create one here.

Description

  • Copyright 2009
  • Dimensions: 6 X 9
  • Pages: 224
  • Edition: 1st
  • Book
  • ISBN-10: 0-321-58007-9
  • ISBN-13: 978-0-321-58007-8
  • eBook (Adobe DRM)
  • ISBN-10: 0-321-57437-0
  • ISBN-13: 978-0-321-57437-4

This book gives anyone interested in mobile campaigns, both client-side and production-side, the knowledge to approach a mobile project with a cohesive strategy. The book presents a holistic view of the mobile ecosystem design/technology/marketing/business/build, with enough information to get one started with a project of this nature.


Sample Content

Online Sample Chapter

Strategic Mobile Design: Modes of Communication

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