Publishers of technology books, eBooks, and videos for creative people

Home > Store > Design > Adobe Creative Suite

Things Every Designer Needs to Know about People: Learn by Video

Things Every Designer Needs to Know about People: Learn by Video

Your browser doesn't support playback of this video. Please download the file to view it.

DVD

  • Your Price: $39.99
  • List Price: $49.99
  • Usually ships in 24 hours.

Register your product to gain access to bonus material or receive a coupon.

Description

  • Copyright 2014
  • Dimensions: 5-3/8" x 8"
  • Edition: 1st
  • DVD
  • ISBN-10: 0-13-383883-8
  • ISBN-13: 978-0-13-383883-1

If you want to design intuitive and engaging web sites, apps, print materials or products, then you need to know the psychology that underlies people's behavior. 100 Things Every Designer Needs to Know About People explores both the foundational and the latest research in psychology and applies it to design. What grabs and holds attention on a page or screen? What is more important, peripheral vision or central vision? How much information is too much at one time? How do you motivate people to continue on to the next step? What line length should you use if you want people to read text on or offline? What about color? Imagery? Does font type really matter? These are just a few of the questions that the book answers.

This video is not just a set of guidelines, but a deep dive into what makes people tick. Dr. Weinschenk shares the psychology research and shows lots of examples so that you can design intuitive and engaging print, web, applications and products that match the way people think, work, and play.

System Requirements
Mac OS X 10.6, Microsoft Windows XP, or higher
GHz processor or higher
2 GB RAM or higher
1 GB Free HD Space (does not include lesson files)

Please note that this DVD can be viewed only on a computer. It will not work in DVD-Video player software or a DVD set-top player.


Updates

Submit Errata

More Information

Unlimited one-month access with your purchase
Free Safari Membership