"For designers seeking to provide deeper strategic services to their clients, Making Meaning can make a difference."
Read the full review at:
http://www.commarts.com/ca/magazine/book/10211.html
Communication Arts magazine
June 1, 2006
"The lesson, that decoding human behavior not only raises product and brand awareness, but can be positively applied to shape consumer demand, is one that savvy IPTV providers will absorb and use to their advantage." Read the complete review at:
http://broadband2.com/makingmeaning.asp
Broadband 2.0 magazine
July 15, 2006
"Published this month, Saffer's new book, Designing for Interaction, is a much-needed primer on the topic, helping us understand the design of interactive systems." Read the entire review and interview at:
http://www.businessweek.com/innovate/content/jul2006/id20060728_334148.htm?chan=top+news_top+news
BusinessWeek Online
July 28, 2006