Voices That Matter

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Interactive Designer Brendan Dawes on How The Craving for Experiences Drives Design: Dec 15, 2006; People crave experiences. It’s the experience of an object, the little special details, which make us want to interact with it in some way, physically or emotionally. Author Brendan Dawes explains how this craving for experiences is particularly evident when making purchasing decisions, something that logic would suggest should always be guided by price.

Jeffrey Zeldman On Why To Incorporate Web Standards: Nov 22, 2006; Web standards hold the key to accessible, cost-effective web design and development, but you wouldn't know it from surveying most big commercial sites. In this chapter, CSS guru Jeffrey Zeldman explores some of the reasons web standards have not yet been incorporated into the normative practice of all design shops and in-house web divisions, and are not yet obligatory components of every site plan or request for proposal. If you need help selling standards to your colleagues, this chapter is for you.

How to Set Up A Successful Web Redesign Project: Oct 20, 2006; Starting a web redesign project can be daunting. So much to do...where to begin? Although you and the client may have a general understanding of what will be involved in getting the project done, the details and process of starting a redesign project can be elusive. This chapter will help you set the stage, plan, and prep as authors Kelly Goto and Emily Cotler focus on helping you to develop methods of communicating expectations and making sure there are no mistaken assumptions.

Flash Video 101: Best Practices for Capturing and Encoding Flash Video for Web Delivery: Sep 15, 2006; Before you start a Flash video Web project, you must balance a variety of factors to ensure that you start with the highest quality, smallest video files as possible. Join James Gonzalez for a review of the best practices for achieving the best possible video image quality and viewing experience.

How to Export a Site Design From Fireworks to Dreamweaver: Sep 8, 2006; After you create and finalize your site's design in Fireworks, you can turn your attention to moving the design from Fireworks to Dreamweaver. Moving the design is a two-step process that involves image optimization and file export. In this lesson, you'll learn techniques for optimizing graphics. In addition, you'll work with various export settings to prepare the Fireworks document for export. In the process, you'll become familiar with Fireworks' Optimize panel and the Export HTML setup process, mastering the techniques used to find the best optimization and export settings for your original design.

Can Microsoft Expression Web Designer Touch Dreamweaver?: Sep 1, 2006; Look out, Dreamweaver. Consider Microsoft Expression Web Designer as Dreamweaver's new rival. Meryl Evans tells you why you shouldn't look at this competition in the iPod vs. everybody way, but instead in the Dell vs. HP way.

Create Text-Based Links in Dreamweaver 8: Aug 11, 2006; In this lesson, you’ll develop the initial framework of the site structure by developing placeholders for the pages in the Yoga Sangha project site. You’ll link these pages together using Dreamweaver’s visual site-mapping tools to create a working test site. Creating this kind of framework through pages and links in a bare but functional version of the site can help you test the navigation that you have developed. Testing the proposed site structure before creating the design will help you catch fundamental problems at the beginning of development, enabling you to address them more efficiently.

Making iWeb Your Own: Creating Your Own Themes and Templates for Apple's Web Design Tool: Aug 11, 2006; Do you like iWeb's ease of use but feel stifled by having to rely on Apple's cookie-cutter selection of themes and templates? Here's some great news: You can create your templates and themes for iWeb. Ryan Faas walks you through changing and adding to the reference files and ultimately creating your own personalized iWeb themes.

Build a Dynamic App Step-by-Step in Dreamweaver 8: Aug 4, 2006; By the end of this lesson, you’ll have an idea of how dynamic sites work, and what they are created to do; you’ll have Macromedia Dreamweaver configured to work with dynamic data; and you’ll have created your first page that uses dynamic content.

What Are Web Pages Anyway? A Non-Designer's Guide: Jul 7, 2006; Before you begin to create web pages, it’s a good idea to know what they are and how they work. In this chapter you’ll walk through the process of actually creating a couple of practice web pages, using the web authoring software of your choice.

Real World Adobe Creative Suite 2: View from the Bridge: Jun 30, 2006; Adobe Creative Suite 2 introduces an new application-- Adobe Bridge--for visually managing the different file types you'll work on within the CS2 applications. Just as the Bridge on the starship Enterprise was the main hub for all the ship's departments, the Adobe Bridge helps you work better with all the CS2 applications. In this chapter you'll get an introduction to Adobe Bridge and learn its major features.

Working with Text in Adobe InDesign CS2: Jun 30, 2006; InDesign can do everything from serving as your primary word processor to importing text from other programs to automatically applying specialized formatting. In this chapter you'll learn how to create text frames and type paths, and then how to add, format, and edit text.

Bulletproof Web Design: Expandable Rows: Jun 23, 2006; This chapter takes a look at a common approach to designing a login/promotional area that occupies the top portion of a typical Web page. We deconstruct the design and then rebuild it to accommodate any text size or amount of content.

Basic (X)HTML Structure: Jun 16, 2006; This chapter covers the most basic (X)HTML elements—the ones you need to create the structure of your document. You'll learn how to create new paragraphs, headers, page breaks, and comments.

Working with Frames in Adobe InDesign CS2: Jun 16, 2006; InDesign frames may contain either text or graphics. As you work with frames, you’ll notice that InDesign provides a great amount of flexibility and control over your design. This chapter introduces you to working with frames in InDesign.

The New Face of Podcasting: Creating Video Podcasts Using iMovie, GarageBand, and iWeb in iLife '06: Jun 9, 2006; The ease of podcast creating in iLife '06 can turn any Mac owner into the online equivalent of a radio star. But what if you want to star in your own online TV series? The answer is video podcasting, and Ryan Faas says it isn't much harder to put together than a traditional audio podcast.