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To Get the Shot, Ya Gotta Break the Rules

Joe McNally
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Joe McNally 

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Ballerina on a Roof
By on January 19, 2010 No Comments

Question: Joe, on page 1 of Chapter 1 in "The Moment It Clicks" is an image of a ballerina on a very steep roof, being photgraphed by someone. Is that you? What is the deal on this shot? Where and how was it done, and how was the ballerina protected from falling off? Thanks.

Buying More Flash Lighting on a Budget
By on January 12, 2010 No Comments

Question: I am on a very limited budget and every month I treat myself to some kit. I have a Pentax with a 360 flash and some reflectors, and started buying correcting Gels etc. For me to become proficient with flash lighting, what's the minimum amount of flash units I could get away with -- e.g. 2 or 3-- in order to develop my skill set? I am still using my 18-55 kit lens and can probably save for for a better one, but I am inclined to want to get another flash unit in order to get really good at this. I also bought a Honl 1/4 grid and thinking about a 1/8 as well to slowly build up my kit.

Retouching Photos
By on January 5, 2010 1 Comment

Question: When I looked at the video, "Joe McNally - Empire State Building," I could see the original shot looked much lighter (earlier in the day?) than what I saw on page 3 (worker holds bulb) in The Moment it Clicks, but more like the one on page 236 (Joe takes photo), although a bit lighter.

Q&A Grab Bag for December
By on December 29, 2009 1 Comment

Here are short answers to some great questions!

Picking the Best Lens for Shooting Events
By on December 22, 2009 1 Comment

Question: I have just upgraded to an FX body and I'm debating between which two lenses that I should get, the 14-24mm or the 24-70mm.  I shoot events and people in their environments. Which lens would you recommend for those types of photographs?

Photographing a Sunset: Doing It the Old-Fashioned Way
By on December 15, 2009 No Comments

Question: I just finished reading "The Moment It Clicks" and liked the idea of "30 magenta plus full green equals good sunset" as I'm in AZ and the better it gets the better it gets. So I checked how much a 72mm 30 magenta would cost at B&H: $90 + shipping = I couldn't try it now. Not so good.

Predefined Camera Profiles
By on December 8, 2009 No Comments

Question: Joe, what I would like to know is whether you use some kind of predefined camera profiles that do some work inside of the camera already. Color correction (not white balance), contrast etc... Is there something that allows you to do that, especially without losing quality?

Speedlight
By on December 1, 2009 No Comments

Question: On your Kelby training video for lighting with one flash, you were shooting a model in a warehouse near the end of the day with a speedlight outside the door. Can you tell me why you use aperture priority and use minus EV instead of Manual mode? Can you also tell me how the speedlight outside is set up, compensation, diffuser or not, zoom, etc.?

Q&A Grab Bag for November
By on November 24, 2009 No Comments

Here are short answers to some great questions!

Creative Control
By on November 17, 2009 No Comments

Question: How much creative control do you keep when it comes to post production? For example, the mountains behind the building show a distinct "sunset" light on the mountain tops that wasn't there in the photo.  Did you tell them to put that in?  Did your post-production guy decide to do it himself?  Is it a committee decision?

Lenses for Family or Group Portraits
By on November 10, 2009 No Comments

Question: What lenses do you recommend for family or group portraits?

Raindrops on Runners
By on November 3, 2009 No Comments

Question: How would you show the rain a little better than in this photo and still show the runners well?  What settings would you use for this photo?

Shooting in the Water
By on October 27, 2009 No Comments

Question: On the Coast Guard swimmer shoot, how did you protect your camera and SB's from the spray?  How about cleanup afterwards?

What Makes You a Good Photographer?
By on October 20, 2009 1 Comment

Question: I want to know what inspires you and what makes you a good photographer?

Top 3 Lens Choices
By on October 13, 2009 No Comments

Question: Joe, what are your top 3 lens choices for shooting portraits (standard situations) and why?

Q&A Grab Bag for October
By on October 6, 2009 No Comments

Here are short answers to some great questions!

Flash Causing Underexposed Foreground
By on September 29, 2009 No Comments

Question: I am watching your Kelby training videos and your other YouTube videos. You seem to rely a lot on the Nikon CLS system. When you take a shot, it almost always comes out looking good on the first or second try. Specifically, when you have a dark foreground and bright background, your CLS seems to expose perfectly.
 
When I try to do it, 99% of the time my foreground is underexposed with flash because it is reading the bright background under matrix metering. And I can sync at 1/500!
 
How do you do it? Are you on Matrix metering and Aperture priority? How do you account for that bright background? I tried the underexposure by 2 method, and it still doesn't work under CLS.

Batteries and Chargers
By on September 22, 2009 No Comments

Question: You use a lot of the small flashes - I'm curious to know what are the batteries and charger you use. Any recommendations? Also, how often you renew the batteries? Do you have spare batteries always ready when shooting?

Flash EV
By on September 15, 2009 1 Comment

Question: I have a D80 and an SB800. The only way I can figure out to increase or decrease the flash EV is in the flash menu on the camera. Once I set the built-in flash camera Commander Mode, I don't see a place on the SB800 LCD to apply EV compensation. I see how to do that in the flash manual mode. Does that compensation still work once I switch to Commander Mode? A huge mystery for me.

Kids' Portraits
By on September 8, 2009 No Comments

Question: Joe, I am looking to get a basic kit for doing portraits of my kids' school events. What's the bare minimum I need as far as lighting goes? (I have a D80 and an SB600 already.)

The Ballerina
By on September 1, 2009 1 Comment

Question: How did you get that shot of the ballerina on Nikon World? Is that just a composite? Did you shoot it all with a strobe?

Transitioning to Digital
By on August 25, 2009 1 Comment

Question: Coming from a film background... how hard was it to make the transition to digital workflow?  What did digital make easy?  What is your biggest challenge with digital?

Veteran photographer Joe McNally—whose work has appeared in Time, Life, and Sports Illustrated magazines—shares a few of his favorite tricks from his runaway bestseller The Moment It Clicks, in which Joe shares how he got some of his best shots.

Photographers learn plenty of rules for capturing great images. But sometimes you get better pictures by breaking the rules and experimenting with new ideas. Here are a few tips that have made for some spectacular photos.

Ignore the Rule of Thirds

Some rules are good ones, like the rule of thirds. It works. But, as with all rules, ya gotta break it every once in a while (see Figure 1).

Simplicity is best here. I put the minister right in the middle of the frame, where he would radiate authority. I lit him with one softbox overhead, just out of frame. The key to the picture is his hands holding the cross. I took a hot shoe flash, a Nikon SB-800 speedlight, and popped it into a small gold reflector, handheld by my assistant. It was just a tiny bit of warm light, but it made the cross glow.

By the way, the halo-like fixture in the ceiling just over his head is not an accident.

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