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Press Release

Contact:
Laura Ross, Publicist
510-558-4166
press@peachpit.com

Food Photography : From Snapshots to Great Shots

New Peachpit Book and eBook Shows Foodies and Photographers How to Light, Shoot, and Style Their Food

Berkeley, CA—September 9, 2011— Peachpit today announced the publication of Food Photography: From Snapshots to Great Shots, the go-to manual for foodies, photographers, food bloggers, chefs, and anyone who would like to create photos that showcase their culinary works of art.

Author/photographer Nicole S. Young offers advice on getting the right camera equipment—lights, lenses, reflectors, etc.—and takes readers through the key photographic principles of aperture, ISO, and shutter speed. She then discusses lighting and composition and shows how to style food using props, fabrics, and tabletops. Finally, she explains how to improve photos through sharpening, color enhancement, and other editing techniques. Beautifully illustrated with large, vibrant photos, this book offers the practical advice and expert shooting tips readers need to get the food images they want every time they pick up the camera.

Readers will learn how to:

  • Use camera settings to gain full control over the look and feel of food images
  • Master the photographic basics of composition, focus, depth of field, and more
  • Explore different types of lighting, including strobes, flashes, and natural light
  • Improve the look of photos using Adobe Photoshop

Readers can also join the book’s Flickr group, where they can share their photos, recipes, tips, and tricks. For more information, please visit the book’s page on Peachpit.com.

About Nicole S. Young
Nicole S. Young is a full-time photographer specializing in commercial photography, and she licenses many of her images through iStockphoto and Getty Images. Nicole is an accredited Adobe Certified Expert (ACE) in Photoshop and a Help Desk Specialist with the National Association of Photoshop Professionals. The author of Canon 7D: From Snapshots to Great Shots, Canon 60D: From Snapshots to Great Shots, and Food Photography: From Snapshots to Great Shots, she blogs at nicolesyblog.com.

About Peachpit
Berkeley-based Peachpit has been publishing the industry’s best-selling books on the latest in photography, graphic design, Web design and development, digital video, digital lifestyle, and general Mac computing since 1986. Its award-winning books, eBooks, videos and applications feature step-by-step explanations, time-saving techniques, savvy insider tips, and expert advice for computer users of all experience levels. It is the home of the internationally recognized Visual QuickStart Guide series, the design imprint New Riders and its acclaimed Voices That Matter series, Adobe Press, Apple Pro Training Series, and Apple Training Series, and is the publishing partner for Kelby Training/NAPP and others. Peachpit is part of Pearson (NYSE: PSO), the international media company. Pearson's primary operations also include the Financial Times Group and the Penguin Group. Learn more at www.peachpit.com and www.pearson.com.

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