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Dialogues with Creative Legends and Aha Moments in a Designer's Career

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  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    MOBI MOBI The eBook format compatible with the Amazon Kindle and Amazon Kindle applications.

    Adobe Reader PDF The popular standard, used most often with the free Adobe® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discretely watermarking it with your name, making it uniquely yours.

  • Description
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  • Copyright 2013
  • Dimensions: 6" x 9"
  • Pages: 264
  • Edition: 1st
  • Book
  • ISBN-10: 0-321-88564-3
  • ISBN-13: 978-0-321-88564-7

In Dialogues with Creative Legends, you will find answers to some of the perplexing questions talented people confront. From these dialogues emerge a startling range of ideas, from beginning a creative career to developing client relationships, mentoring, and the role of design thinking in society. The author's gradual revelations about the intertwined contributions of creator and patron will resonate with students and practitioners in all the creative professions. This remarkable book explores the role of creativity in commerce and culture. It's a quest for livelihood and meaning that is at once highly personal--and strikingly universal. Come along as the author interviews many of the creative luminaries of the late 20th century, including: Saul Bass, Buckminster Fuller, Paul Rand, Lou Dorfsman, Herb Lubalin, Don Trousdell, Charles & Ray Eames, George Nelson, Massimo Vignelli, Heinz Edelmann, Victor Papanek, and Hermann Zapf.

Online Sample Chapters

Dialogues with Creative Legends and Aha Moments in a Designer's Career: Charles and Ray Eames

Dialogues with Creative Legends and Aha Moments in a Designer's Career: Tipping Point on a Train and Paul Rand

Sample Pages

Download Chapter 3. Transitions

Table of Contents

 

1 Teachers and Titans


 

 


 

Victor Papanek


Portfolio and Career

Buckminster Fuller


World Game

Charles and Ray Eames


The Connections

Saul Bass


Notes on Change

 


Design in the Real World

James Burke, Jr.


Life Is Like a Train

Walter Herdeg and
Jack Kuntz


The Kingmaker

Josef Müller-Brockmann and Ruedi Rüegg


People, Not Portfolios

Heinz Edelmann


Every Ten Years, Burn Your Portfolio

 


 

2 Gotham


 

 


The Great Midwest Mounted Valise

 


Penn Station Booth 6

 


The Valise Rides Solo

Ed Gottschall


Not Your Average Interview

 


Cold Calling 101

Herb Stern


The One Week Hence Test

Seymour Chwast


Bad Luck, so Good Luck

Ian Ballentine


A Short Course in Genre Publishing

Len Leone


Joe Cool Himself

 


Hope Gliimmers

James McMullan


Watercolor Wizard

Barbara Bertoli


Strong, yet Vulnerable

 


Coloring Outside the Lines

Max Miedinger


Getting Helvetica Right

Arthur Tress


The Dream Collector

 


Thinking Like the Herd: The Bertoli Toggle

Peter Mayer


How to Run a Sales Meeting

 


Boldness in the Face of Opportunity

 


Penn Station Booth 6, Revisited

Frederick Schneider


Oxford University Press

 


Overheard in Editorial Meetings: The Interplay between Word and Image

 


To Be Right Is the Most Terrific Personal State that Nobody Is Interested in

George Nelson


Philosophy of Design

 


 

 


Portfolio Transitions, or Never Let a Good Crisis Go to Waste!

Massimo Vignelli


The Auteur Speaks

James Craig


Keeping Your Powder Dry

 


Tipping Point on a Train

Hermann Zapf


The Secret Is the Speed

Paul Rand


The Designer as Brand

Ivan Chermayeff


 A Search for Essence

Lou Dorfsman


I Just Try to Make It Look Good

Herb Lubalin


Talk about Schlock

 


 

3 From Valise to Expertise


 

Don Trousdell


Growing a Style and Outgrowing Style

Dave Condrey and
Bll Duncan


Welcome to the Greatest Marketing Organization on Earth

Robert Woodruff


Take Out Everything but the Enjoyment

Lawrence Gellerstedt, Jr.


Leadership Is Developing People

Caroline Warner Hightower


Design as Magic

 


Saul Bass Redux

Sid Topol


A Good Proposal on Time

Roberto Goizueta


Creative Friends

Index

Bibliography








 





















 









 

 

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