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Moment It Clicks, The: Photography secrets from one of the world's top shooters

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  • Includes EPUB, MOBI, and PDF
  • About eBook Formats
  • This eBook includes the following formats, accessible from your Account page after purchase:

    ePub EPUB The open industry format known for its reflowable content and usability on supported mobile devices.

    MOBI MOBI The eBook format compatible with the Amazon Kindle and Amazon Kindle applications.

    Adobe Reader PDF The popular standard, used most often with the free Adobe® Reader® software.

    This eBook requires no passwords or activation to read. We customize your eBook by discretely watermarking it with your name, making it uniquely yours.

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Awards

The Moment It Clicks was named to Amazon's Best of 2008 Arts & Photography Books.

Audio

Interview with Joe McNally
Nancy Aldrich-Ruenzel, publisher of Peachpit, speaks with National Geographic photographer Joe McNally about his new best-selling book, The Moment It Clicks--the first book with one foot on the coffee table, and one foot in the classroom. Joe describes his book as a compilation of years of storytelling, and shares his stories, as well as advice.

Some portions of this audio recording do include static. Please excuse the technical difficulties!

Video

mcnally.nikonusa.com

  • Copyright 2008
  • Dimensions: 9 X 9
  • Pages: 272
  • Edition: 1st
  • Book
  • ISBN-10: 0-321-54408-0
  • ISBN-13: 978-0-321-54408-7

THE FIRST BOOK WITH ONE FOOT ON THE COFFEE TABLE, AND ONE FOOT IN THE
CLASSROOM
Joe McNally, one of the world’s top pro digital photographers, whose celebrated work has graced the pages of Sports Illustrated, Time, and National Geographic (to name a few), breaks new ground by doing something no photography book has ever done—blending the rich, stunning images and elegant layout of a coffee-table book with the invaluable training, no-nonsense insights, and photography secrets usually found only in those rare, best-of-breed educational books.

When Joe’s not on assignment for the biggest-name magazines and Fortune 500 clients, he’s in the classroom teaching location lighting, environmental portraiture, and how to “get the shot” at workshops around the world. These on-location workshops are usually reserved for a handful of photographers each year, but now you can learn the same techniques that Joe shares in his seminars and lectures in a book that brings Joe’s sessions to life.

What makes the book so unique is the “triangle of learning” where (1) Joe distills the concept down to one brief sentence. It usually starts with something like, “An editor at National Geographic once told me…” and then he shares one of those hard-earned tricks of the trade that you only get from spending a lifetime behind the lens. Then, (2) on the facing page is one of Joe’s brilliant images that perfectly illustrates the technique (you’ll recognize many of his photos from magazine covers). And (3) you get the inside story of how that shot was taken, including which equipment he used (lens, f/stop, lighting, accessories, etc.), along with the challenges that type of project brings, and how to set up a shot like that of your own.

This book also gives you something more. It inspires. It challenges. It informs. But perhaps most importantly, it will help you understand photography and the art of making great photos at a level you never thought possible. This book is packed with those “Ah ha!” moments—those clever insights that make it all come together for you. It brings you that wonderful moment when it suddenly all makes sense—that “moment it clicks.”

Online Sample Chapter

There's Always Something to Bounce Light Off Of

Contents

Self-portrait taken by Joe McNally on the Empire State Building. (from p. 236 of the book)

McNally self-portrait

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