Prioritizing Web Usability
- By Jakob Nielsen, Hoa Loranger
- Published Apr 20, 2006 by New Riders. Part of the Voices That Matter series.
- Copyright 2006
- Dimensions: 6-3/4 X 9-1/8
- Pages: 432
- Edition: 1st
- ISBN-10: 0-321-35031-6
- ISBN-13: 978-0-321-35031-2
- eBook (Adobe DRM)
- ISBN-10: 0-321-47394-9
- ISBN-13: 978-0-321-47394-3
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Product Author Bios
Jakob Nielsen is a principal of the Nielsen Norman Group and has been called "the world's leading expert on Web usability" by U.S. News and World Report. His Alertbox column has been published on the Internet since 1995 (www.useit.com). A previous Sun Microsystems Distinguished Engineer, Nielsen is the author of numerous books, including the worldwide best-seller Designing Web Usability (New Riders, 2000).
Hoa Loranger is a User Experience Specialist at Nielsen Norman Group. Loranger consults with well-known companies in various industries including finance, customer support, and entertainment. She conducts international usability research worldwide and gives keynote presentations and tutorials on a variety of Web usability topics. She has also co-authored numerous reports on topics ranging from teenagers' use of the Web to the design of Flash-based applications.
In 2000, Jakob Nielsen, the world’s leading expert on Web usability, published a book that changed how people think about the Web—Designing Web Usability (New Riders). Many applauded. A few jeered. But everyone listened. The best-selling usability guru is back and has revisited his classic guide, joined forces with Web usability consultant Hoa Loranger, and created an updated companion book that covers the essential changes to the Web and usability today. Prioritizing Web Usability is the guide for anyone who wants to take their Web site(s) to next level and make usability a priority! Through the authors’ wisdom, experience, and hundreds of real-world user tests and contemporary Web site critiques, you’ll learn about site design, user experience and usability testing, navigation and search capabilities, old guidelines and prioritizing usability issues, page design and layout, content design, and more!
65 of 69 people found the following review helpful
Interesting read, if you've read the first book.,
This review is from: Prioritizing Web Usability (Paperback)This book seems more like an updated edition of the previous book. It does not contain many new thoughts.
+ concisely written and well-illustrated
- poor use of popular language (e.g. "lame") at times.
- not much new content, compared to the 1999 "Web Usability" book by Nielsen
- too many references to other reports & seminars which can be purchased from Nielsen/Norman Group. I don't buy a book to receive a sales brochure from a company.
- the book states that you should use "everyday" users to test an "everyday" website. However, in several of the quoted user statements, users use such terms as "I don't think this is user friendly" which sound more like a technical opinion, rather than an empirical fact.
- It seems that some reviews are biased, mainly the one for the Social Security website.
- Some of the websites chosen to review are low-traffic and amateuristic websites. I would have preferred larger... Read more
36 of 38 people found the following review helpful
This review is from: Prioritizing Web Usability (Paperback)I have been waiting for a new Jakob Nielsen book for years after particularly enjoying the 50 homepages deconstructed book by him. It was with eager anticipation that I first started to read it. However, I was disppointed for many reasons:
- The first 100 pages are pretty obvious to anyone who is at all into website usability, it just talks about improvements made to usability, with little thought given to new usability problems that have appeared since his last book.
- The case studies are good, but he doesn't conduct a big enough sample group. 50 homepages book did this way better, and for bigger and more industry standard websites.
- The last few chapters have very little real direction and seem to have just been bolted on to make the book longer. Almost left a sour taste in my mouth when I finished, making me think, 'hmmm, tell me something I didn't already know'.
If you have already read his first book, then I would seriously recommend... Read more
34 of 39 people found the following review helpful
The Standard on Web Usability,
This review is from: Prioritizing Web Usability (Paperback)This is the updated version to Jakob Nielsens "Designing Web Usability : The Practice of Simplicity" which came out back in 1999. That book was one of the first books of its kind in reviewing how users view the web and how web designers should create web pages. This book updates many of his guidelines to the current web.
This book starts out (Chapter 1) giving a brief explanation of how the testing was done (69 users around the world), and what websites were included in the tests. Each user was given various tasks to accomplish for each web site and was studied on how they accomplished each task. It then focuses on the importance of user testing on web sites. Personally, I've always felt that unless the website is a large commercial type site (e-commerce), user testing was a waste of time and money. Boy was I wrong...
The next chapter is honestly the best in my opinion because it gives lots of great information on how users look at a website and how long they... Read more
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Praise For Prioritizing Web Usability
"Follow the advice in this book and you will have a web site that has a clean, simple design with easy navigation to well structured information, and if you are selling, that is optimized to close the sale followed by a properly functioning check out.”
Read the full review at:
July 24, 2006
Table of Contents
Focus of book
Prioritizing usability issues
Chapter 1: Introduction
Number of users
25 Web sites
Web wide tasks
Examples of site tasks
Chapter 2: Characterizing the Web User Experience
Say how much people use search, and defer details to later chapter
Differences between low and high experience users
Maybe have a section on different age groups
Chapter 3: Revisiting old guidelines
Chapter 4: Prioritizing Usability Issues
Pie Charts and Rating Scale
Chapter 5: Search
Chapter 6: IA, Navigation, Link Design, Categories
What Works, What Doesn’t
Chapter 7: Readability
Chapter 8: Content
Before and After examples
Chapter 9: Product information
Top e-commerce guidelines
Chapter 10: Page design, layout, and graphics
Chapter 11: Simplicity vs. Complexity
Downloadable Sample Chapter
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