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In Sum

  • Make your ideas sticky by keeping things simple, using examples and stories, looking for the unexpected, and tapping into people’s emotions.
  • A presentation is never just about the facts.
  • Brainstorm your topic away from the computer, chunk (group) the most important bits. Identify the underlying theme, and be true to that theme (core message) throughout the creation of the presentation.
  • Make a storyboard of your ideas on paper—and then use software to lay out a solid structure that you can see.
  • Show restraint at all times, and bring everything back to the core message.
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