Official Adobe Print Publishing Guide, The: The Essential Resource for Design, Production, and Prepress, 3rd Edition

Description

The key to successful print production is an understanding of the entire workflow, from scanning and file creation through prepress and print production. Completely updated by author and publishing consultant Brian Lawler, The Official Adobe Print Publishing Guide, Third Edition, brings together the collective knowledge and wisdom of the experts at Adobe Systems in a simple, elegant presentation of the fundamental concepts and issues related to producing high-quality printed output. The book includes succinct, expertly illustrated explanations of the basic concepts and terminology of print production, along with Adobe’s tried and true guidelines, tips, and checklists for ensuring a successful print job.

This new edition offers a thorough explanation of modern workflows for print and electronic delivery and includes extensive information about working with Acrobat PDF files for printing and electronic delivery. You’ll find new information about OpenType fonts and a comprehensive discussion of the latest photo, illustration, and page-layout applications, with specific information about the Adobe Creative Suite. There’s also improved coverage of digital images and how to integrate them in printed publications with greater success, and expanded coverage of color management as a philosophy and in practice.

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