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The Practical Side

So what does all this color psychology have to do with you and me? Knowing how colors affect you emotionally and what you link symbolically to colors will allow you to better place colors to get desired effects in your work. For instance, if you have to texture a circus and capture all its energy, you will probably want to stay away from less energetic colors, such as blues and greens, and go straight for the more energetic reds and yellows for most of your palette. Conversely, if you are texturing a hospital for the criminally insane, you will probably want to steer clear of bright yellows and reds and head straight for the calmer, cooler colors and even muted values of these.

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