How to Set and Align on Project Objectives for Your Content Strategy

This chapter is from the book

Content Strategy Toolkit, The: Methods, Guidelines, and Templates for Getting Content Right

Learn More Buy

This chapter is from the book

This chapter is from the book 

Content Strategy Toolkit, The: Methods, Guidelines, and Templates for Getting Content Right

Learn More Buy

Aligned and Ready

You’ve come a long way. You have a group of stakeholders who all agree on the project’s objectives. You’ve likely gained some unexpected allies and support—maybe turned a derailer or two into a champion. This is getting exciting, right?

In the next chapter, you’ll learn about how to run the project so you can keep stakeholders engaged and the work on track.