AdSense for search
AdSense for search can be considered an extension of the Google Free web search with site search program. Unlike the regular program, however, AdSense for search is only open to AdSense publishers. Its features are similar to those of the Google Free program, but with these differences:
- Searching of the Web or up to three publisher-owned websites
- Customizable colors for the results page
- A site-specific logo displayed on the results page
The most important difference, however, is that the AdSense for search results page is a revenue-generating page for the publisher, not just Google. As expected, the results page displays advertisements related to the search terms, just like on the normal Google results page. If the searcher clicks one of those ads, however, the publisher shares in the ad revenue, just as in the AdSense for content program.