Publishers of technology books, eBooks, and videos for creative people
Get your Web site to "show you the money" by using Google to draw more  eyes--and wallets--to your content. In this friendly, four-color guide  from veteran author and Web developer Eric Giguere, you'll  learn all about Google's AdSense program and how you can use it to make  your Web site or blog more profitable. Written in an easy-to-read,  non-technical style, this book follows three average people--Claude,  Stef, and Anita--as they learn to create money-making blogs and Web  sites. Through their experiences, you'll learn: basic Web terminology;  the Google Adsense nuts and bolts; how to host, build, and publish  targeted ads and Google search boxes to your Web site; filter out  inappropriate ads; track page performance; drive traffic to your site;  and more. A four-part companion Web site features a blog, includes  reader resources, and details the techniques discussed in the book.
 
  Online marketers agree that AdSense is one of the best tools you can  use to draw dollars to your site. Let Giguere show you how to make the  most of Google and have fun doing it!
 
