Tip 10: Pursue Your Passions
When you're having a blast researching and writing on the Web, your readers will feel the excitement in your work (see Figure 4). Writing for a responsive audience has a lot of rewards, but the best part is that you get to plan and execute all sorts of fun activities and adventurescalling it research or part of the job.
Figure 4 Pursue your passions.
Write the story that you want to read. Toni Morrison said, "If there's a book that you want to read, but it hasn't been written yet, then you must write it." The same truth applies to writing web stories. If there's a blog you want to read, but you haven't found it yet, then maybe you're the one to write it.
Of course, you'll also want to choose a topic that someone else wants to read. After all, why bother to post a blog for all the world to see if it's only for your own enjoyment?